ProcessBay
May 2026 · Proposal · Confidential
Partnership Proposal

Cohort services.
Utopian platform.

A two-part proposal for inspireU. Strategic services for the accepted cohort, alongside Utopian as a structured pathway for non-selected founders.
Prepared for
Riyadh · Kingdom of Saudi Arabia
Oussama Bouzazi · oussama@processbay.com · +966 56 529 6316
01 / 10
02 · Contents

Contents.
Six sections.

A two-part proposal for inspireU. Services for the accepted cohort, and Utopian as a structured platform for non-selected founders.
→
01
Strategic context
The opportunity across the full applicant funnel.
→
02
Market opportunity
The Saudi startup ecosystem in context.
→
03
Funnel analysis
Where applicant value is currently lost.
→
04
Service catalogue
Six modules for the accepted cohort.
→
05
Utopian platform
A structured pathway for non-selected founders.
→
06
Targets & plan
Performance metrics and a 12-week implementation roadmap.
ProcessBay · Contents
02 / 10
03 · Strategic context
Strategic context

Many apply each cycle.
A small cohort is selected.
The majority are not.

→ Both groups represent value. This proposal addresses each: enhanced services for the selected cohort, and Utopian as a structured pathway for the founders inspireU cannot accommodate.
ProcessBay · For inspireU
03 / 10
04 · Market opportunity

KSA startup funding has grown 5x in five years. inspireU and Utopian are positioned for it.

Capital availability has scaled rapidly. The operational constraint has shifted from funding to capacity, particularly across the broader applicant pool.
KSA STARTUP FUNDING · 2019 to 2024 · $M raised · Source: MAGNiTT / Wamda (indicative, verify in final)
$310M 2019 $152M 2020 $548M 2021 $987M 2022 $1.38B 2023 $1.52B 2024
+391%
Growth in annual VC funding to KSA startups, 2019 to 2024.
5-yr CAGR ≈ 38%
~600
Active funded startups in KSA at end of 2024
Leading sectors: fintech, SaaS, logistics
12yrs
inspireU has operated since 2014, making it the longest-running KSA accelerator.
Established brand equity
ProcessBay · Market opportunity
04 / 10
05 · Funnel analysis

The largest value loss occurs at the top of the funnel, not Demo Day.

A representative accelerator cohort funnel. Most programmes optimise for post-Demo-Day retention. The greater opportunity lies with the motivated, pre-screened majority of applicants who exit the funnel before the cohort begins.
1,200 applications received 240 screened in 24 admitted to cohort 22 graduated demo day 8 raised follow-on 2 scale
−80%
SourcingApplication quality remains the primary constraint, not volume.
−90%
TriageManual screening does not reliably distinguish substance from presentation. Decision cycles exceed four weeks.
−8%
BuildCohort retention is strong. The 12-week programme operates effectively.
−64%
PitchDemo Day operates as a single event without a structured follow-on cadence.
−75%
CompoundAlumni engagement is limited. Series A outcomes occur off-platform.
ProcessBay · Funnel analysis
05 / 10
06 · Service catalogue

Service catalogue.
Six modules for the accepted cohort.

Modular services. Each maps to a stage of the funnel and a defined performance metric. Select the modules aligned with inspireU's current priorities.
/ 01 Source
Sourcing & outreach
Structured sourcing across universities, hackathons, and stc Group business units. Quarterly themed sourcing campaigns aligned with cohort priorities.
/ 02 Triage
Application triage
Standardised scoring framework that prioritises substance over presentation. Decision cycles reduced to under 14 days, with a calibrated reviewer panel.
/ 03 Build
Cohort programme
A complete twelve-week programme: curriculum, sprint structure, mentor matching, and weekly performance reviews. Productised end-to-end.
/ 04 Pitch
Demo Day & investor pipeline
Investor engagement begins in week one, not at Demo Day. Curated VC matching, warm introductions, and a structured follow-on cadence integrated into the programme.
/ 05 Compound
Alumni engagement
Treating the 200+ inspireU graduates as a strategic asset. Annual census, revenue tracking, alumni-to-mentor pathways, and follow-on round aggregation.
/ 06 Ecosystem
Ecosystem coordination
Engagement with Monsha'at, Misk, KAUST, and NTDP. Co-branded initiatives, government grants pipeline, and cross-accelerator referral pathways.
ProcessBay · Service catalogue
06 / 10
07 · Utopian platform

Utopian.
A platform for the rest.

Approximately 98% of inspireU applicants are not selected for the cohort. Utopian provides continued access to structure, mentorship, and tooling on a platform operated by ProcessBay. This preserves inspireU's brand equity and develops a pre-vetted pipeline for future cohorts.
Each application cycle SELECTED ~2% inspireU Cohort NOT SELECTED ~98% UTOPIAN Platform
/ 01 · Platform
Asynchronous programme.
Self-paced curriculum, founder dashboards, performance tracking, and AI-supported tooling for deck preparation and customer research. Structured progress on a flexible schedule.
/ 02 · Mentorship
On-demand expertise.
A curated mentor network selected for KSA founders. Available on a per-session basis. No long-term commitment required from the founder.
/ 03 · Pipeline
Re-application pathway to inspireU.
High-performing Utopian founders re-apply to inspireU with demonstrated traction. Future cohorts draw from a pre-vetted pipeline rather than cold applications.
→ Co-branded inspireU x Utopian. Founders remain within inspireU's ecosystem regardless of cohort acceptance.
ProcessBay · Utopian
07 / 10
08 · Performance metrics

Four metrics. Twelve weeks.
Targeted outcomes.

Baselines are illustrative and will be calibrated against inspireU's actual data during week one. Target commitments hold.
Application quality
(rubric score, /10)
Now · 6.2
8.4
↑ +35% · by week 12
Improved sourcing combined with a calibrated triage framework. Higher-quality applications, scored on substance.
Time to first VC
meeting (weeks)
Now · 9.4 wk
3.2 wk
↓ −66% · by week 12
Investor engagement embedded across weeks 1 through 11. Demo Day is no longer the sole inflection point.
12-mo follow-on
funding rate
Now · 22%
45 %
↑ +105% · year 1
Proportion of graduates closing a follow-on round within twelve months of Demo Day.
Alumni network
revenue (combined)
Now · ~$48M
$180 M
↑ 3.7x · 24 months
Combined ARR and GMV across active inspireU alumni. Compounds with each successive cohort.
ProcessBay · Performance metrics
08 / 10
09 · Implementation plan

Three phases. Twelve weeks.
An operational cohort by week 12.

Implementation begins in week one. Phase deliverables ship iteratively, with refinement based on actual performance data.
W0 W2 W4 W6 W8 W10 W12 PHASE 01 DIAGNOSE 3 weeks PHASE 02 BUILD 6 weeks PHASE 03 SHIP 3 weeks
PHASE 01 · W0–3
Diagnose
Three weeks · pre-cohort
  • Audit the current funnel: applications, screening, and drop-off points
  • Alumni census covering revenue, status, and follow-on history
  • Mentor and partner network mapping
  • Establish baseline metrics against inspireU's actual data
→ Deliverable: Programme spec v1 + Utopian plan
PHASE 02 · W3–9
Build
Six weeks · cohort launches
  • New triage framework deployed; first cohort screened
  • Weekly performance reviews embedded into the programme
  • Investor pipeline established by week 6
  • Alumni engagement layer launched (mentor matching, introductions)
→ Deliverable: Cohort + Utopian pilot live
PHASE 03 · W9–12
Ship
Three weeks · Demo Day and handover
  • Demo Day delivered with a structured follow-on cadence
  • Eight-week post-Demo-Day investor sequence
  • Engagement proposal for the next four cohorts
  • Steering committee readout with year-one plan
→ Deliverable: Both products live + metrics
ProcessBay · Implementation plan
09 / 10
10 · Next steps

Two products.
One partnership.

Confirm Phase 01 scope. The diagnostic phase begins in week one. Catalogue services launch by week 6. Utopian becomes operational by week 9. One sponsor, one business unit partner, one decision.

Operator
Oussama Bouzazi
ProcessBay
Email
oussama@processbay.com
Direct
+966 56 529 6316
inspireU from stc